Send in an Email Template to Rekko anywhere you’re at
December 8, 2015
Using Rekko’s Email Capture Form Campaign
December 17, 2015

Use Smart List Builder to Create Segmented Lists

Rekko’s Smart List Builder allows you to filter your visitors based on their activity on your website, and put them on their own special mailing list. By placing a tracking pixel onto your site, Rekko can see what visitors do and then give you the power to create segmented lists.

Watch our video to see how simple it is, or read on below to get the cliff notes.

Start by creating a new mailing list in Rekko or using an existing one. In your list editor, you’ll see an option to Build from Database. Click on this.

A modal will appear on your screen with any Profiles (or filters) that may have already been created. You can choose one of these by selecting the checkmark to the left of its name (it will turn green), or you can create a new profile by clicking the button in the upper left corner of the modal.

Once you’ve chosen the profile(s), click Build List in the lower right corner of the modal.

Depending on how many visitors fit your profile, the list builder can finish immediately or take some time to process. In either case, you’ll receive an email as soon as the process finishes.

Pro-Tip: Install Rekko’s tracking pixel on your site to really take advantage of the Smart List Builder. See tagging instructions here.

Do Smart Lists update automatically?

Unfortunately, they do not. But don’t worry! We’re working to get that going.

How do I update lists using the Smart List builder?

It’s as easy as just using the same segmentation filter/profile you initially used. You can also use a different filter if you want. Watch this quick how-to video to get the gist.